OUR core values

New Fish

We aggressively source the highest quality local and domestic seafood products while supporting sustainable fishing initiatives and next-generation innovations in aquaculture globally through our CleanFish division.

Never content with the status quo, we’re pushing into the future with solutions for healthier oceans, like supporting kelp products and building a market for the invasive green crabs that threaten our local shellfish industry and coastal habitats.

We might trade in seafood, but we never lose sight of the people who make it happen — from the harvesters to the well-being of our skilled team that’s cutting that fish by hand to the chefs who depend on us to get them the best fish and honest market intelligence.

Helping our customers succeed is our #1 goal, and we delight in going the extra mile for our partners. We do this through giving one-on-one, individualized attention to their needs and applying our creativity and marketing savvy to promote them to the larger community. 

Old School

From the Seaport to the Berkshires (and everywhere in between)

The commonwealth of Massachusetts is our home and our focus.

We pride ourselves on leveraging the wealth of knowledge and craft in our historic industry to celebrate the bounty of our local waters and the work of our harvesters and fishermen, create jobs across our diverse state, enhance access to delicious and healthy seafood, and grow the businesses and reputations of our hospitality community from the Seaport to the Berkshires. 

Helping our customers succeed is our #1 goal, and we delight in going the extra mile for our partners.